“
I’D RATHER
USE MY IMAGINATION
THAN A CALCULATOR”
PRETTY SURE THIS CAME OUT OF MY HEAD AND I LIKE IT ...
Existential detective, spirit guide and gentlemen anarchist.
Currently functioning as a small agency servicing clients and brands big and small. Partnering with design teams and leadership on brand strategy, identity, design language, creative direction, graphic/textile design and concept design. The following work is a selection of projects. ideas and images chosen to provide an impression of experience, scope, creative practice and thinking. Further examples, CV and/or bad advice available upon request.
Welcome, make yourself at home.
This site is a WIP so please temper your surprise if/when encountering, gaps, deadends, run-ons, incongruity or experimental grammar.
I will be adding content/projects in an ongoing fashion.
Feedback is welcome.
the work...
︎
︎
SHOW
DON’T
TELL
︎
OK, I’ll tell a little bit. Sometimes big creative decks are heavy and dense. Posters and pins are fun. Before the creative team and I dove headlong into what would turn out to be the most substantial creative deck I’ve worked on, we wanted to shift our own behavior with the hopes of provoking a more dynamic conversation and trigger an emotional response from our design teams and the company at large. We concepted and designed a series of posters, engineered a modular DIY installation outside our studio and distributed handmade buttons to push some our conclusions and insights into a more public light and give them some levity.
The posters shown here as flats and the buttons are some of the graphics I designed and contributed to the installation. The below shots show the install mid process and also feature the work of the rest of the creative team who were my partners in crime for this project. In addition to being fun and visually powerful, this creative propaganda is interesting because (if done well) can embed itself into the cultural brain trust. Once ideas become objects, they have the potential to outlive any seasonal/directional origins and plant creative seeds that spawn ideas and connection in perpetuity.
Memetics at work.
︎
Role/Category : Concept design, art direction, graphic design, gentleman anarchy, brand, creative direction
Collaboration with : Peter Valles, Paxton Madison, Makenzie Brown : TNF
Role/Category : Concept design, art direction, graphic design, gentleman anarchy, brand, creative direction
Collaboration with : Peter Valles, Paxton Madison, Makenzie Brown : TNF
︎
MOON
LIGHTING
Timbuk2 X Astro Capsule
︎
A simple but fun brief and result. Develop a lunar themed print for the limited collab for Timbuk2 and Astro. Inspiration and color pulled from space suiting and ship cladding but aimed at the imaginitive segment of gamers and their kit. Readable but also a bit evocative and pushed through a forward graphic lens.
︎
Role/Category : Concept design, print/ graphic design, creative direction
Partners : Mateo Paduano Timbuk2
Role/Category : Concept design, print/ graphic design, creative direction
Partners : Mateo Paduano Timbuk2
︎